As you’ll know, the WWF (World Wide Fund for Nature) has joined forces with the cultural phenomenon that is the Eurovision Song Contest to give a voice to the planet and all those who depend on and care about our shared home.
World famous DJ and WWF Ambassador, Armin van Buuren, kicked off the collaboration by switching Rotterdam’s famous Erasmus Bridge lights to green on May 15.
He will be accompanied by Martin Österdahl, Executive Supervisor for the Eurovision Song Contest, Kirsten Schuijt CEO WWF-NL and Bert Wijbenga, the vice mayor of Rotterdam, as together they speak up for nature by signing the global petition #VoiceForThePlanet.
The special event will be streamed on the Eurovision virtual village on May 15.
The goal is to collect one million voices on the website created especially for the occasion: voicefortheplanet.eu. This show of support to save our planet will be presented to world leaders at the United Nations Biodiversity Convention in October this year, and also at the United Nations Climate Change Conference in November.
Via TikTok, Armin van Buuren will call on viewers to sing, dance or duet on his track Million Voices via the #voicefortheplanet challenge.
When I think of the voice of our planet, I think of Sir David Attenborough. He’s inspired me greatly throughout the years, helping me see how precious life on earth is and that we should do everything in our power to save it. And I believe we all have that power; as long as we stand together, we’re able to inspire change and make a difference. That’s why I’m calling on all of my fans to sign the global #VoiceForThePlanet petition and let their voice be heard.
Martin Österdahl, Executive Supervisor of the Eurovision Song Contest, added:
We are really excited to partner with WWF this year and support their Voice for the Planet campaign. The Eurovision Song Contest is all about using the sound of the human voice to unite the world and we know the millions of fans watching will want to raise their voices to support a sustainable future.
You can visit the Eurovision Village now.