Skip to main content

Sweden: It's Loreen to Eurovision with 'Tattoo'

11 March 2023 at 21:54 CET
Loreen wins Melodifestivalen 2023 SVT / Alma Bengtsson
Saturday night saw the grand final of 'Melodifestivalen' take place in Sweden. Loreen was voted as the winner with her song 'Tattoo' and will represent the country at the 67th Eurovision Song Contest.

28 songs were announced by Swedish broadcaster SVT at the end of last year, as competing in Melodifestivalen 2023. On Saturday 11 March, the six-week song contest came to its conclusion in a 12-song final - with Tattoo becoming the overall winner, performed by Loreen. 

On the night, Tattoo triumphed in both the international jury vote, plus the public vote. Loreen won by a comfortable margin, scoring 177 points to the runner-up's 138 points, and will now fly the Swedish flag proudly in Liverpool.

Of course May 2023 won't be the first time that Loreen has graced the Eurovision Song Contest stage!...

Back at the 2012 Contest in Baku, Loreen competed with her very first Melodifestivalen winner, Euphoria. The song was a big winner on the night, and has gone on to become one of the most famous and commercially successful songs to have come from the Eurovision Song Contest. 

Loreen's latest Melodifestivalen winner is already off to a flying start: Tattoo is currently number 1 on both the Swedish singles chart and the Swedish radio airplay chart.

Tattoo will be performed at the First Semi-Final of the 2023 Eurovision Song Contest.

You can listen to all 12 songs that competed in Saturday night's Melodifestivalen final right here.

Sweden at the Eurovision Song Contest

Sweden made its debut in the Eurovision Song Contest in 1958. The country is known for the most successful Eurovision Song Contest winners ever, ABBA, which was the first of Sweden’s victories in the competition. Sweden is one of the most successful countries in the Eurovision Song Contest with 6 victories to date, coming just behind Ireland's record-breaking 7 wins.

Since the Eurovision Song Contest Semi-Finals were introduced in 2004, Sweden has only once failed to qualify for the Grand Final. In 2010, Anna Bergendahl finished 11th in the semi-final and narrowly missed out on a place in the Grand Final with her song This Is My Life

In the 11 Contests since then, from 2011 onwards, Sweden has finished inside the Top 5 at the Grand Final on no less than 8 occasions.

You can listen to all 37 songs of Eurovision 2024 via your favourite streaming service or watch the music videos on our YouTube channel.

The Eurovision Song Contest will take place in Malmö, Sweden on Tuesday 7 May (First Semi-Final), Thursday 9 May (Second Semi-Final) and Saturday 11 May (Grand Final) 2024.

Don't forget to download our app (for iOSAndroid), sign up to the official Eurovision Song Contest newsletter, and subscribe to the official podcast!