With the aim of making the viewers more involved in the search for the ideal candidate, the selection process includes an important innovation this year. Besides the artists that will be chosen internally by RTVE a further candidate will be added via an open contest.
Of all the proposals received, Spanish Television will publish up to 30 songs of their choice for users to be able to vote for their favorites. Among the ten most voted candidates, an expert jury will then choose three finalists who will perform their songs in a special programme live streamed in January on their website. The public will decide which of them becomes the winner and therefore a participant in Objetivo Eurovisión.
With this initiative TVE aims to open their Eurovision selection to new talents from different music styles, regardless of whether they have a record label behind them, and also to gather the activity of many artists on social networks like Youtube or Vimeo. In fact, next to the audio file, the candidates will have to include a link to a lyric video of the song.