Traditionally, the winning country hosts the next edition of the contest. Preparations for the 2010 running of the contest took off as soon as Norway was declared winner of the competition. "It is a great honour for NRK to host the Eurovision Song Contest once again. Together with our colleagues of the EBU we are determined to organise this event in line with the highest standards," said Hans-Tore Bjerkaas, Chief Executive of NRK. The Norwegian broadcaster hosted the Eurovision Song Contest before in 1986 and 1996, and hosted the Junior Eurovision Song Contest in 2004.
"We are looking forward to work with NRK on this enormous production. One year from now, they will have the opportunity to show Europe and the world what they are capable of," said Svante Stockselius, Executive Supervisor of the contest on behalf of the EBU.
Norway's Alexander Rybak won the 2009 Eurovision Song Contest with unprecedented support from across Europe, which resulted in a 169-point lead over runners-up Iceland. Rybak's self-penned song Fairytale is well underway to become a pan-European hit. The 23-year old winner is currently travelling across the continent to promote his winning song and his forthcoming album Fairytales.
Founded in 1933, the Norwegian Broadcasting Corporation, better known as NRK, is Norway's largest media house. Every day 86 percent of all Norwegians use NRK's programme offering, whether on TV, the radio, the Internet or mobile phones. Some 3,400 people work at NRK, which is one of the founding members of the EBU.