Martin Österdahl - Executive Producer (Former positions include program director at SVT, Eurovision 2013). Ultimate responsible and executive contact within SVT and the EBU as well as the project's main spokesperson.
Johan Bernhagen - Executive Producer (Previously Eurovision 2013, The Royal Wedding 2010). Leads the project daily activities.
Tobias Åberg - Head of Production (Previously Eurovision 2013). Responsible for the technical structure and implementation of the contest.
Christer Björkman - Contest Producer (Previously Eurovision 2013). Responsible for the competing entries look and feel, the starting order and Head of Delegation services at the arena.
Sven Stojanovic - Show Producer (On leave from the role of Creative Director at Meter TV, Eurovision Song Contest Director in 2003, 2004, 2005 and 2008). Responsible for the television event and all the contents of the three transmissions except the entries.
Lotta Loosme - Head of Communications (On leave from the role of marketing manager at SVT). Responsible for branding, press and marketing.
Sofi Franzén - Head of Events, City and Partners (On leave from position as CEO at event agency Eventyr). Responsible for the events along the Eurovision Song Contest as well as issues related to sponsorship and tickets.
Josephine Görander - Executive Assistant and Office Manager (On leave from her role as head assistant at SVT). Office Manager for ESC and backs up the Core team in the management of the project.
"I am pleased and proud to present seven super pros who will lead the world's biggest TV event. Together with the City of Stockholm we will do everything we can to raise the bar yet another notch", says Martin Österdahl, Executive Producer.
The Reference Group meets four to five times each year on behalf of all Participating Broadcasters, and is required to take decisions in the general interest of the Eurovision Song Contest. The Reference Group is composed of a Chairman, three elected members of the Entertainment Experts Group of the EBU, two Executive Producers from previous host countries, as well as the Executive Producer of the current Host Broadcaster and the EBU Eurovision Song Contest Executive Supervisor. The current line-up (in the picture above next to SVT's Christer Björkman) consists of: